Headline, August 13 2025/ FASHION : BOTS A.I. BOSS

FASHION : 

BOTS A.I. BOSS

MEN WITH PERFECTLY SCULPTED bodies navigate the sandy dunes around Abu Dhabi.

They wore linen co-ord sets, smouldering into the camera, with camels and a gorgeous black stallion forming the backdrop, blowing aesthetic clouds of sand into the air. And they do all this at the command of a sophisticated software programme and a tech expert.

This video reel titled '' Sands in Style,'' posted on Instagram by the Humayun Alamgir menswear brand, is but a small glimpse into what the future of fashion imagery may look like.

You might pause a bit while watching it - is that model stroking the horse in a slightly mechanical manner? Do the men stalk through the desert a bit too slowly? Is it real or is it not?

The AI - Artificial Intelligence - bots have arrived and, whether you like it or not, they are revolutionising the world. And not just the fashion runway

Even at the time at which this article is being written, a heated debate has ensued in  Bollywood where the end of a movie - 2013's Raanjhanna - has been artificially '' tweaked ''  in preparation for a re-release.

It may seem to lack the human touch but, as technology improves, the differences are getting more difficult to see and the lines between reality and the virtual world are rapidly getting blurred.

THE BOTS, in fact, streamed into our lives some time ago - a lot of us just didn't realize it. On the fashion front, perhaps you could think back to that e-store catalogue of a high street brand from some months ago.

You may have inadvertently mused over the model looking a bit odd. There is a big chance that you were looking at a bot generated by AI and not an actual human model at all.

The AI magic carpet could literally swoop you away to around the world and beyond, and many eagerly climbed on to it. Locations could get replaced by exotic AI-generated locales. 

And, if needed, models could be replaced by bots who could walk, pose, smoulder and wink for the camera if you liked, albeit a bit mechanically.

JUST RECENTLY - A SMALL FURORE WAS created when Vogue's August 2025 print issue included a two-page Guess advertisement featuring an AI-generated model.

The image came with a small disclaimer reading '' Produced by Seraphinne Vallora on AI.'' While the ad was a paid one and not part of Vogue's editorial content, the fact that it had appeared in what many consider fashion's longest-standing bible was met with dismay.

Concerns were voiced that the AI-generated  blonde model represented impossible standards of beauty.

At a time when inclusivity and body positivity  have become frequent points of conversation in the fashion landscape, an image that eschewed human imperfections altogether could feed into insecurities by setting unattainable ideals.

Furthermore, if virtual models become a norm, a considerable workforce could face extinction - fashion models and photographers, stylists,  make-up artists, set designers, all imperative to a fashion campaign shot at an actual location featuring human models.

The Guess model's creator, marketing agency  Seraphinne Vallora, had counter-argued that, while AI tools were useful, human involvement was still needed to utilise them effectively.

Fashion aficionados also pointed out that while AI-generated models could serve the generic purpose of showcasing clothes, they could not replicate the creativity and emotion that could only be depicted by actual humans.

THE AI BANDWAGON : On the flip side, the budget for a campaign created entirely with the aid of technology, is only a fraction of what needs to be invested into an actual on-ground fashion shoot.

Think transportation, visas, hotel bookings, models' fees, crew fees, food, security,  equipment and prop rental, studio rentals, post-production etc.

So, can the world's fashion industry, already grappling with wars, slowing economies, and weak sponsorship, be able to survive should AI take over and eliminate the jobs of many, many fashion professionals?

The Honour and Serving of the Latest Global Operational Research on A.I., Jobs, Disruptions, and the Future, continues. The World Students Society thanks Maliha Rehman.

With respectful dedication to the Global Founder Framers of The World Students  Society - the exclusive and eternal ownership of every student in the world - and then Parents, Students, Professors and Teachers.

See You all prepare for Great Global Elections on !WOW! - for every subject in the world- :  wssciw.blogspot.com and Twitter X !E-WOW! - The Ecosystem 2011 :

Good Night and God Bless

SAM Daily Times - The Voice Of The Voiceless