12/14/2024

JOBS - ALL A.I.- JOSH : MASTER GLOBAL ESSAY

 


'' OH - DEAR! '' : WITH AI seemingly poised to take over, aiding the whole-sale manufacturing approach of entertainment in the streaming age, one wonders whether advances in some sectors of technology are really worth it............

Especially when the human soul is at stake.

A study by the Animation Guild - featured in the Hollywood Reporter { The Hollywood Jobs Most at Risk from AI }, deduces that over 200,000 jobs for sound engineers, voice actors, concept artists, visual effect artists, 3D modellers and animators, will be adversely affected by the '' ease of use ''  AI offers.

Services such as Meshy [ used by giants like Sega ] and Nvidia's Edify 3D and Nim creates 3D assets - be they fantasy creatures, mediaeval carts or phone booths - in minutes, rather than days, robbing jobs from specialists with years of training in an industry that is already under duress.

For years, studios have been pitting visual effects companies against each other in bidding wars to secure jobs at the lowest cost.

To survive, individual artists have to deliver multiple iterations of complex visual effects quickly, in the least amount of time and pay.

Recent deals, like the one where film studio Lionsgate has allowed AI company Runway access to their entire film library to train AI for VFX work, makes matters worse.

In the above-mentioned Hollywood Reporter article, Cameron Scott Davis, a concept artist, says that most positions for his skill set have already dried up. 

One of his clients, a Los Angeles based advertising company, stopped hiring him after adopting AI tools that would '' produce hundreds of iterations of concepts and illustrations in minutes.''

Shortly thereafter, a game studio he went to for an interview admitted to not having any concept artists on their roster. The studio relied on Midjourney - a generative AI service available to the public - to create creative concepts by just typing out text prompts.

JUST a few days ago, Runway ML., a popular generative AI service available for free to the public - with an unlimited premium offered for a mere $76 monthly - unleashed Act-One, one of the terrifying tools that scares the daylights out of Cage.

Act-One can make any character one wishes via text prompts or videos of one's performance, and move cameras like a real cinematographer. Other service providers - Luma Labs' Dream Machine, Pika, Minimax AI are catching up.

The World Students Society thanks Mohammed Kamran Jawaid for this splendid research.

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