Headline, March 10 2019/ ''' '' BUZZ FEED BURN '' '''

''' '' BUZZ FEED BURN '' '''

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The Editorial Board reviews just about every happening in the world with great care and sensitivity. And then brings it to the world as a crisp, precise and sterling work. For they know enough to -

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THE STUDENTS OF THE WORLD must endeavor to build Sam Daily Times : ''The Voice Of The Voiceless'' as an ''Internet Laboratory''.

That will help you all, grow your mission, of building a better world based on human dignity, honor and some happiness.

The Global Founder Framers of The World Students Society are confident that some day humanity will thank them and say. "!WOW! that must have been a lot fun, all along.''

So, in a case study for : Sam Daily Times - ''The Voice Of The Voiceless'' the Master Global Publication of the students of the world : here is how BuzzFeed generates its revenues.

READERS have sometimes confused the whimsical posts the BuzzFeed is known for with the news operation.

BuzzFeed appeared to acknowledge the mixed brand signals in 2018, when it moved the news articles to a new web address, BuzzFeedNews.com

At a company roughly 1,100 people, the news division employs 200 journalists and costs about $18 million a year, according to two executives with knowledge of the company's finances.

''Our model evolved,'' Mr. Peretti says.
An emphasis on native advertising - listicles and such sponsored by brands - eroded once Facebook opened its channels to companies, allowing them to post marketing messages on the site. ''We had to shift, and our team was able to adjust,'' Mr. Peretti said.

BUZZFEED NOW HAS A GROWING commerce business that includes branded cookware at Walmart and an affiliate division that -
Brings in money any time a reader buys something from an online store when coming from a link in BuzzFeed article.

Last year those two businesses drove near nearly $68 million in revenues, almost double that of the previous year, the people with the knowledge of the company said.

Mr. Peretti thinks that model can be expanded. Readers who come across a story about a particular hotel for example, might end up booking a stay there. BuzzFeed wants a commission for that transaction. He also plans to create subscription revenue from events, what he calls ''paid social''.

On June 17, five months after BuzzFeed's newsroom was devastated by layoffs, a large inflatable rat appeared on the doorstep's of the country's Manhattan headquarters.

Scores of staff members, including those at the offices in San Francisco, Los Angelse and Washington, staged a walk out that day as part of an effort to force Jonah Peretti, the sites finder and chief executive, to recognize newly union. His position was well known at the time: Collective bargaining was not a good idea for BuzzFeed.

His employees, known for generating infinitely shareable bits of digital culture [what color is this dress?], feared for the site's future. The layoffs had claimed 15 percent of the staff, and in internal survey revealed that only 56 percent of those still standing expected to be working at BuzzFeed in a year's time.

One Tuesday, another bombshell : Ben Smith, the founding editor of BuzzFeed News, who expanded the editorial mission to include more serious fare, announced that he would be leaving after eight years on the job to become the media columnist for The New York Times.

The news hit a BuzzFeed that is on a better financial footing than it was during the season of the rat.

The site booked a profit for the second half of 2019, according to three people with the knowledge of the business. They did not specify how large it was. For the year the company generated around $320 million in revenue, or 6.5 percent above the previous year, the people said.

There's a twist to BuzzFeed's new found financial health : The closer the company gets to achieving a year's worth of profit, the more its backer are likely to agitate for a return on their investments, through either a sale or a public offering.

Mr. Peretti acknowledged the possibility of a change in an interview. ''The most important thing is to do what's right for the company,'' he said. ''And I being a part of a larger company allowed us to grow our mission, I would be open to that.

Venture capitalists typically look for an exit at about the 10 year mark, when their funds usually close, and some early BuzzFeed investors have either passed that period or hitting it this year.

They can also get their money back by selling shares to another investor, known as secondary offering. BuzzFeed's current investors include the venture firms Andreesen Harowitz, Lerer Hippeu and NEA. NBCUniversal is also an investor.

The World Students Society thanks author Edmund. Lee.

With respectful dedication to the Students, Professors and Teachers of the world. See Ya all prepare and register for Great Global Elections of The World Students Society : wssciw.blogspot.com and Twitter - !E-WOW! - The Ecosystem 2011:

''' Future Frames '''

Good Night and God Bless

SAM Daily Times - the Voice of the Voiceless


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