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SEOUL :
The light-grey suit and matching tie North Korea's Kim Jong-un donned for his New Year's address was likely carefully calculated to project-
A softer, more relaxed image to go with his surprise offer for talks with Seoul, analysts said yesterday.
Departing from his usual black or navy suits, Kim gave his televised speech wearing black-rimmed glasses and slicked black hair, speaking fluently and rarely looking down to read as he raised the possibility of sending a delegation to the upcoming Winter Olympics in South Korea.
''IN this New Year's address, North Korea seems to have taken great pains with the image portrayed by Kim Jong-un,'' said an analysis by the state-run Korea Institute for National Unification.
Analysts said the North Korean leader's speech on Monday showed more confidence, his old habit of swaying from side while making speeches nearly undetectable.
IN his first New Year's address as North Korea's leader in 2013, Kim had sounded short of breath, his voice wavering from time to time. This year, there was none of that.
Kim Gun-hee, a consultant on image making and leadership, said the grey suit might have been designed to deflect the negative attention to Kim's nuclear and missile tests.
''When we advise clients who are in tough situations or are surrounded by unfavorable rumours, we will tell them to wear either white or grey,'' she said.
''IN the study of color psychology, white imbues innocence, while grey tends to take attention away from you. Kim may have felt some pressure from being at the centre global focus and turned to grey after sticking to dark tones for several years.
The light-grey suit and matching tie North Korea's Kim Jong-un donned for his New Year's address was likely carefully calculated to project-
A softer, more relaxed image to go with his surprise offer for talks with Seoul, analysts said yesterday.
Departing from his usual black or navy suits, Kim gave his televised speech wearing black-rimmed glasses and slicked black hair, speaking fluently and rarely looking down to read as he raised the possibility of sending a delegation to the upcoming Winter Olympics in South Korea.
''IN this New Year's address, North Korea seems to have taken great pains with the image portrayed by Kim Jong-un,'' said an analysis by the state-run Korea Institute for National Unification.
Analysts said the North Korean leader's speech on Monday showed more confidence, his old habit of swaying from side while making speeches nearly undetectable.
IN his first New Year's address as North Korea's leader in 2013, Kim had sounded short of breath, his voice wavering from time to time. This year, there was none of that.
Kim Gun-hee, a consultant on image making and leadership, said the grey suit might have been designed to deflect the negative attention to Kim's nuclear and missile tests.
''When we advise clients who are in tough situations or are surrounded by unfavorable rumours, we will tell them to wear either white or grey,'' she said.
''IN the study of color psychology, white imbues innocence, while grey tends to take attention away from you. Kim may have felt some pressure from being at the centre global focus and turned to grey after sticking to dark tones for several years.
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