6/24/2020

Headline, June 25 2019/ ''' '' JAPANESE INFLUENCERS JASMINES '' '''


''' '' JAPANESE INFLUENCERS JASMINES '' '''




THE BAN ON INTERNATIONAL TRAVEL WITHIN JAPAN has dealt a harsh blow to social influencers and others in this very beautiful country, who use their online presence to promote destinations, brands and travel equipment and accessories.

Instagrammers, Tweeters and Flickr users from the fashion sector are in a similar position, with the world's runway events and season launches either on hold or cancelled.

For some of Japan's most-followed influencers, coronavirus had given both a much needed-needed break but also an opportunity to examine alternative ways of reaching out to followers and ramping up their offerings just as soon as the restrictions are lifted.

''It was not a full lockdown, but because all of Tokyo was on pause, most of our schedules had to be cancelled, including all the events related to the Olympic Game,'' Noah, a South Korean model, DJ and influencer who works alongside his Japanese partner, Taiki, told DW.

''All we have been able to do for the last few months is Live shows on Instagrams. But as soon as the situation settles, we plan to make an appearance to meet-and-greet our fans.''

Taiki and Noah have around 60,000 followers on Instagram and are planning to develop their social media presence on other platforms to expand that fan base. They are also considering creating a new modelling agency.

''We have taken this enforced time off as a good chance to breathe and reboot. Taiki and I started through old portfolios, collections and just reminiscing about us being in the spotlight,'' Noah shared.

Motivation to do better
''That has really motivated us for more and even better,'' he added. ''What we desire has become even stronger and that is how we came up with the idea for a YouTube channel to interact with our fans more.''

Arguably Japan's most unusual - and oldest - fashion influencer is ''Silver'' Tetsuya, a retired school teacher who now has a smallholding in Akita Prefecture., one of the most rural areas of the country, and who regularly uses it as the backdrop of his fashion shoots.

At 85, Tatsuya has done more than 20 shoots and posted them online. His Instagram has well over 100,000 followers - and once added 10,000 new devotees in a single day after a recent shoot.

Tatsuya affectionately refers to them as his students. ''Before the pandemic, I had the impression that people were only interested in fashion for going out but I'm glad I've been able to use social media to send a message that encourages many people,'' he said.

The artists released a book in March, shortly before the coronavirus restrictions were imposed, that has been snapped up by his followers and earned rave reviews on Amazon.

Fashion icon
In one recent shoot, Tetsuya wore a long, black jacket cinched at the waist with D&G belt, purple tracksuit bottoms and a black aviator style hat. Other outfits have included a baggy black T-shirt emblazoned with a skull motif matched with orange shorts, a leather bag at his waist and a baseball cap.

Or a tight black-and-white striped trousers paired with a tiger striped shirt and a Russian-style hat with fur ear-warmers.

''I think there were a lot of elderly people and their families who were worried because old people are particularly susceptible to coronavirus,'' he explained. ''But I think they have been encouraged because of me and I plan to keep this up.''

Things have been even harder for travel influencers who have found their wings clipped by the crisis.

Kazuto, a 29-year-old YouTuber from Hokkaido in northern Japan, has had to put his domestic camping camping trips on hold, but got around that by pitching his tent and setting up a stove inside his home. He said that while he could not light a fire in the living room, the experience was nearly as enjoyable.

Robert Poole, a prolific traveler, photographer and Instagammer, says he should have been on a trip to Rwanda and Uganda right now.

''I came back to Japan in March. I was planning to follow the Olympic torch relay for a few months and then go on some off-the-beaten paths of the country. But emergency was declared and it has been impossible to leave Japan ever since.''

Bouncing back
''A lot of projects have been put on hold but some are beginning to come back and I'm confident that we will bounce back from this,'' Poole continued. ''I took advantage of not being able to leave the country by renting a car taking off to see some of Japan's real backwaters; they were spectacular! And I had them all to myself!''

He added : ''I was able to get some incredible content that I know will sell to national parks, domestic airlines, tourism boards and so on. So, I don't consider the lockdown to have been lost time at all.''

And with flights slowly starting to begin again, Poole is already planning his first post-lockdown destination : southern Italy.
The World Students Society thanks News Desk / The Express Tribune.

With respectful dedication to the People of Japan, Students, professors and Teachers, and then the entire world. See Ya all prepare and register for Great Global Elections on The World Students Society : wssciw.blogspot.com and Twitter - !E-WOW! - The Ecosystem 2011:

''' Reality & Realms '''

Good Night and God Bless

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